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2024 has been a year of incredible performances and unforgettable moments in the UFC, but these five fighters also dominated the merchandise game, earning a spot at the top with their impressive sales.
Here’s a breakdown of the fighters who captured the fans’ attention and sold the most merchandise:
1. Alex Pereira – UFC Light Heavyweight Champion
Fighter’s Link to Store: Alex Pereira Store
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Alex Pereira not only ruled inside the octagon but also topped the charts in merchandise sales for 2024. His powerful performances and larger-than-life persona made him the #1 seller, proving that his influence stretches beyond just the fight night.
2. Max Holloway – UFC Featherweight Contender
Fighter’s Link to Store: Max Holloway Store
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Max Holloway’s relentless fighting style and unwavering fan loyalty made him one of the UFC’s most marketable athletes. His merchandise continued to fly off the shelves, securing him the #2 spot as one of the year’s top sellers.
3. Dustin “The Diamond” Poirier – UFC Lightweight Contender
Fighter’s Link to Store: Dustin Poirier Store
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Dustin Poirier’s respected warrior spirit and remarkable legacy have made him a fan favorite. His merchandise sales skyrocketed in 2024, landing him at #3 on the list of top-selling UFC athletes.
4. “Suga” Sean O’Malley – #1 UFC Bantamweight
Fighter’s Link to Store: Sean O’Malley Store
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Sean O’Malley’s striking style and charismatic personality earned him legions of fans, both in the octagon and outside it. His distinctive appeal and unique flair made him one of the top merchandise sellers in 2024, ranking him #4 on the list.
5. Jon Jones – UFC Heavyweight Champion
Fighter’s Link to Store: Jon Jones Store
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Jon Jones remains one of the greatest fighters of all time, and his dominance inside the cage translated to massive merchandise sales. His return to the top of the UFC rankings made him a fan favorite and secured his place at #5 for the year’s highest-selling athletes.
Also read: Best Physiques in UFC History
These five fighters not only made waves in the octagon but also solidified their place as top merchandise sellers in 2024, proving their massive influence on UFC fans around the world.
[…] Also read: Top 5 UFC Fighters Who Sold the Most Merchandise in 2024 […]